360 Marketing Audit
At Sage Impact, we offer comprehensive Marketing Audit services designed to evaluate the effectiveness of your current marketing strategies, identify areas for improvement, and provide actionable insights to enhance your marketing performance. Our thorough approach ensures that your marketing efforts are optimized for maximum impact and ROI. Here’s a detailed look at our Marketing Audit services, including the benefits and our approach.
Ready to Get Started?
Contact us today to schedule a consultation and learn more about how we can help you achieve your marketing goals. We look forward to hearing from you!
Our Approach
- Initial Review:
We start with an in-depth consultation to understand your business, marketing goals, and specific areas of concern. This helps us tailor the audit to meet your unique needs. - Review of Marketing Strategy:
We evaluate your existing marketing strategy to assess its alignment with your business objectives. This includes analyzing your marketing goals, target audience, value proposition, and overall strategic approach. - Analysis of Marketing Channels:
Our team examines the performance of all marketing channels, including digital (SEO, PPC, social media, email marketing) and traditional (print, TV, radio) to identify strengths, weaknesses, and opportunities. - Campaign Performance Evaluation:
We conduct a detailed review of your recent marketing campaigns to measure their effectiveness. This includes analyzing metrics such as reach, engagement, conversion rates, and ROI. - Competitive Analysis:
Understanding your competitive landscape is crucial. We analyze your competitors’ marketing strategies, identifying what they are doing well and areas where you can gain a competitive edge. - Brand Assessment:
We evaluate your brand’s positioning, messaging, and overall perception in the market. This includes assessing brand consistency across all marketing materials and channels. - Customer Journey Analysis:
We map out the customer journey to identify touchpoints and opportunities for improvement. This helps ensure a seamless and engaging experience for your customers. - SWOT Analysis:
Conducting a SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis helps us understand the internal and external factors affecting your marketing performance. - Data and Analytics Review:
We examine your marketing data and analytics tools to ensure accurate tracking and reporting. This includes evaluating your use of CRM systems, Google Analytics, and other data sources. - Recommendations and Action Plan:
Based on our findings, we provide a comprehensive report with actionable recommendations. This includes a prioritized action plan to address identified issues and leverage opportunities.
